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Mountain View-based Google (NASDAQ: GOOG) has talked with publishers abouyan e-book deal which would “enable publishers to sell digitalp versions of their newest books direct to consumers throughn Google,” according to the report. If the move would boldlt put Google in competition withthe 800-pounr gorilla of online book sales, (NASDAQ: AMZN), whicnh recently released a of its popular Kindle e-boo k reader. Though Google makes most of its moneyufrom advertising, it is interested in many projectse it considers to be in the publicv interest, such as broadening public access to , or .
It has workedr out deals to scan in many booksw in university libraries and other archives and make them easil accessible tothe public, and most of thosd books can now be read on Sony’s e-readeer or on mobile phones. SNE) makes an e-reader that must be plugged into a computerd to add books to its whereas the Kindle has a wireless connectiomn through which users canbuy magazines, newspapers and Such “one-touch” buying is Amazon’sa special genius in retailing, making it as easy as possible for customers to spend their money.
The New York Timed reported that Google plans to sell bookx for higher pricesthan Amazon, thus pleasing Amazon has cut prices for new books to attractf people to the inchoate market and to draw them to its Kindlw device. It has enough clout to cut favorable deals with publishers andbloggers — it splits revenue 70-30 with keeping 70 percent for itself. Google’sd move is more utilitarian than as described in the It plans tomake e-books readable on as many differenrt types of devices as rather than tying readers into a single device like the Separately, , based in Mass.
, which makes the displays used in the Kindle and other e-books, agreed to be bough t by Taipei’s for $215 million. The Taiwanesee business makes screens used in computers and othereelectronic devices. E Ink will keep its head officein
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